Slate / Production Engine

Build Your Shoot.
Know Your Cost.

Spec crew, gear, and post — get a locked estimate before a single email is sent. No calls. No guesswork.

Avg estimate$4,200–$28,000
Shoots booked2,400+
2 days1 – 5 days
1d2d3d4d5d

↓ Continue below to configure crew, gear & post

Configure Your Production
Variable 01

Crew Roles

Set headcount per role. Rates are per shoot day.

Director / ProducerCreative lead, scheduling, on-set decisions · $1,200/day
0
Director of PhotographyCamera operation, lighting design · $1,100/day
0
Gaffer / LightingElectrical, rigging, lighting crew · $750/day
0
Sound OperatorBoom, wireless, mix monitoring · $650/day
0
Production AssistantLogistics, gear wrangling, on-set support · $350/day
0

Teams at Notion, Figma, and Linear have booked 200+ shoots through Slate — average crew size: 4.

Variable 02

Gear Package

Package rate covers camera, glass, and lighting for the full shoot.

Run & GunLightweight

Mirrorless body, 2-lens kit, compact LED panel. Ideal for testimonials and social content.

$800/day
CinematicMost Booked

Cinema camera, prime lens set, full lighting kit, slider/gimbal. Hero videos and brand films.

$2,400/day
Studio / ControlledMaximum Quality

Full grip truck, cyc wall or stage rental, 4K+ resolution, on-set DIT. Product and tabletop.

$5,200/day
Variable 03

Post-Production

Select deliverables and set your revision rounds.

Hero Video (2–3 min)
+$1,800
Social Cut-downs (15s, 30s, 60s)
+$900
Vertical Reformat (9:16)
+$450
B-Roll Package (raw selects)
+$350
Full Color Grade
+$750
Audio Mix & Master
+$400
2 rounds(+$0)
123456

2 rounds included · Additional rounds at $400/each

"We had zero in-house video knowledge. Slate gave us a $14,200 estimate in 8 minutes and our hero video shipped on week 3." — Jordan M., Head of Marketing, Assembled

Just Exploring?

Download our full rate card — every crew role, gear tier, and post-production line item with market ranges.

Live Estimate
65% complete
TypeBranded Content
Duration2d shoot
Gear Package$4,800
Post-Production$1,800
· Hero Video
Subtotal$6,600
Contingency (10%)+$660
Estimated Total$7,260

Locked estimates are valid 30 days · No card required

Who Books on Slate

Built for teams moving fast,
not for teams who've done this before.

Whether you're a DTC founder booking your first hero video or an agency producer sourcing a crew in Denver for the first time — Slate gives you a number before a single call.

"I had no idea a 2-day shoot could cost $18K. Slate showed me why in 4 minutes."

Maya Chen

Head of Brand, Lore Coffee

"Spec'd a 3-city shoot for a client from my phone. Crew confirmed same day."

Darius Osei

Senior Producer, Goodtype Agency

Trusted by teams atNotionFigmaLinearVercelLoomAssembled